Comments for Shefaly Yogendra

Comment on Our mothers, ourselves and risk literacy by Soumala

Soumala — Tue, 14 May 2013 19:42:11 +0000

In the event of ‘undesirable outcome’, which is sometimes irreversible in nature, the numerical value of probability loses significance – it becomes 100%. Then the only thing that matters is how one deals with its consequences/aftermath. Hence your point about risk propensity is very important. Much beyond the ‘attention-grabbing’ numerical value of probability is the territory of – if the ‘undesirable outcome’ becomes reality, will I be able to deal with it and how will I deal with it.

Comment on Our mothers, ourselves and risk literacy by Doris Beers

Doris Beers — Tue, 14 May 2013 16:42:09 +0000

Further to this, risk is rarely a zero-sum situation. There is not the risk (the dangerously mutated BRCA gene) and the risk-free solution. The need to balance the risk of the illness and the risk of the treatment. Many doctors (writing from the US) are not good at identifying the risk/reward part of the equation.

Bilateral mastectomy is a life-altering and potentially life-threatening procedure that is best approached with clear knowledge of all the risks involved. That is, I am certain, part of the reason for restricting some procedures for those over 70. The assumption is that the cost in health and money vs. the risk and the assumed remaining life span is not a good bet.

Comment on Brands and the coattails of success by Aman

Aman — Mon, 01 Oct 2012 06:33:14 +0000

But then that’s what it is, right? A market! Mary Kom is ‘selling’ her popularity and image to TAG Heuer, which is rewarding her financially. TAG’s advertisements do not change what she really is. They are simply using an ‘asset’ they have acquired to invest in their own image. This is what happens when a movie casts its actors, it uses their popularity to build its own. So much so that we don’t even know what the actors are like in real life!

Comment on Four For Friday (19) by Just Mohit

Just Mohit — Sun, 08 Jul 2012 16:49:47 +0000

Oh, and for another beautiful example of GoI’s stupid, venal & corrupt practices, please do read http://forbesindia.com/article/briefing/death-by-regulations-indian-telecom/33124/1

Comment on Four For Friday (19) by Just Mohit

Just Mohit — Sun, 08 Jul 2012 16:41:18 +0000

Apropos your comment:
“The view of Indian managers about government intervention is not unique to India. Industry everywhere believes that – until a calamity or unforeseeable disaster happens, when the verisame people claim it is because there was not enough oversight and regulation.”

True! But you should have seen the tinkering that GoI started doing in the IT/ITES space about 6 years ago…including stupidity like “if you outsource a critical business function to a captive Indian unit, you need to pay tax on global profits…in India” crap!