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	<title>Shefaly Yogendra</title>
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	<description>Strategy at the cusp of technology, investment and regulation</description>
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		<title>Serial entrepreneurs focus on core strengths</title>
		<link>http://shefaly-yogendra.com/blog/2010/03/02/serial-entrepreneurs-focus-on-core-strengths/</link>
		<comments>http://shefaly-yogendra.com/blog/2010/03/02/serial-entrepreneurs-focus-on-core-strengths/#comments</comments>
		<pubDate>Tue, 02 Mar 2010 18:27:57 +0000</pubDate>
		<dc:creator>Shefaly</dc:creator>
				<category><![CDATA[business]]></category>
		<category><![CDATA[investment]]></category>
		<category><![CDATA[strategy]]></category>
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		<guid isPermaLink="false">http://shefaly-yogendra.com/?p=1256</guid>
		<description><![CDATA[
			
				
			
		
The most fabulous part of my work life over the last decade has been to observe at close quarters the craziness, the inspirations, the quirks, and the discipline of entrepreneurs and serial entrepreneurs. The main thing that separates a first-time entrepreneur from a serial entrepreneur is that the latter shows a more profound and pragmatic [...]]]></description>
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		<slash:comments>6</slash:comments>
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		<title>Four Cs of The Scale Challenge</title>
		<link>http://shefaly-yogendra.com/blog/2010/02/16/four-cs-of-the-scale-challenge/</link>
		<comments>http://shefaly-yogendra.com/blog/2010/02/16/four-cs-of-the-scale-challenge/#comments</comments>
		<pubDate>Tue, 16 Feb 2010 18:50:43 +0000</pubDate>
		<dc:creator>Shefaly</dc:creator>
				<category><![CDATA[business]]></category>
		<category><![CDATA[investment]]></category>
		<category><![CDATA[strategy]]></category>
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		<guid isPermaLink="false">http://shefaly-yogendra.com/?p=1237</guid>
		<description><![CDATA[
			
				
			
		
&#8221;Let us try.
To-morrow, how you shall be glad for this!&#8221;
- Robert Browning
Businesses want to scale. It is especially true for ambitious entrepreneurs. It should be easy, should it not? After all, the smart view is that it is ambition that scales, &#8217;stuff&#8217; does not. But the reality is not linear, not bi-modal, but nuanced. The [...]]]></description>
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		<slash:comments>8</slash:comments>
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		<title>Strategic design for safer driving</title>
		<link>http://shefaly-yogendra.com/blog/2010/02/09/strategic-design-for-safer-driving/</link>
		<comments>http://shefaly-yogendra.com/blog/2010/02/09/strategic-design-for-safer-driving/#comments</comments>
		<pubDate>Tue, 09 Feb 2010 16:01:31 +0000</pubDate>
		<dc:creator>Shefaly</dc:creator>
				<category><![CDATA[business]]></category>
		<category><![CDATA[culture]]></category>
		<category><![CDATA[customer service]]></category>
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		<category><![CDATA[strategy]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[trends]]></category>

		<guid isPermaLink="false">http://shefaly-yogendra.com/?p=1229</guid>
		<description><![CDATA[
			
				
			
		
This is the week (or month) that Toyota would like to forget. The firm that revolutionised the otherwise unglamorous manufacturing business is in a tough place. The jury is out on the causal pathways, and on whether this signals the end of Toyota or whether it will rise like a phoenix from the ashes.
Car recalls [...]]]></description>
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		<slash:comments>5</slash:comments>
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		<title>Enterprise 2.0: What IS The Real Elephant in The Room?</title>
		<link>http://shefaly-yogendra.com/blog/2010/02/02/enterprise-2-0-what-is-the-real-elephant-in-the-room/</link>
		<comments>http://shefaly-yogendra.com/blog/2010/02/02/enterprise-2-0-what-is-the-real-elephant-in-the-room/#comments</comments>
		<pubDate>Tue, 02 Feb 2010 20:09:47 +0000</pubDate>
		<dc:creator>Shefaly</dc:creator>
				<category><![CDATA[business]]></category>
		<category><![CDATA[culture]]></category>
		<category><![CDATA[regulation]]></category>
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		<guid isPermaLink="false">http://shefaly-yogendra.com/?p=1213</guid>
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As part of London Social Media week, Alan Patrick and David Terrar organised a session titled &#8220;Social Media In Enterprises: The Real Elephant in The Room&#8221;. I was due to join a rather illustrious panel but was held back by unforeseeable problems. Here is my 10-minute &#8220;firehose&#8221;. 
My work is about solving strategic problems for [...]]]></description>
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		<slash:comments>3</slash:comments>
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		<title>Femtocell: free-riding, fair play or a fixer-upper?</title>
		<link>http://shefaly-yogendra.com/blog/2010/01/18/femtocell-free-riding-fair-play-or-a-fixer-upper/</link>
		<comments>http://shefaly-yogendra.com/blog/2010/01/18/femtocell-free-riding-fair-play-or-a-fixer-upper/#comments</comments>
		<pubDate>Mon, 18 Jan 2010 12:22:58 +0000</pubDate>
		<dc:creator>Shefaly</dc:creator>
				<category><![CDATA[UK]]></category>
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		<category><![CDATA[regulation]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[technology]]></category>
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		<guid isPermaLink="false">http://shefaly-yogendra.com/?p=1183</guid>
		<description><![CDATA[
			
				
			
		
&#8220;Vodafone Sure Signal guarantees you a great 3G signal at home, no matter where you live. Watch the stories of people from around the UK who have been rescued from their mobile signal problems.&#8220;, says Vodafone&#8217;s Sure Signal marketing website. All you need is a broadband connection which gives you 1 Mbps or more.
A Femtocell [...]]]></description>
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		<slash:comments>4</slash:comments>
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